To navigate through complicated regulations and restrictions related to the cable industry, Comcast employs a large team of hundreds lobbyists, with annual budget for lobbying activities reaching dozens of million dollars Continetti, Only then the companies can achieve sustained competitive advantage.
Workforce development is also high on the list of priorities for Comcast. They want to buy the best offerings available by paying the minimum price as possible. Benchmarking is useful here Does your company hold any other strengths compared to rivals.
How Comcast Corporation can tackle Intense Rivalry among the Existing Competitors in Entertainment - Diversified industry By building a sustainable differentiation By building scale so that it can compete better Collaborating with competitors to increase the market size rather than just competing for small market.
Can competitors easily develop a substitute resource. Consequently, it Value Chain Analysis makes clear where the sources of value and loss amounts can be found in the organization.
Long plagued with customer dissatisfaction, the company has made a move to change its strategy regarding how it deals with customers and complaints. Beset by big customer service problems, Comcast promises a big fix. Instead of offering the standard phone, internet, and television services, the company has the opportunity to swap out landline phones for cell phone service or offer other, a la carte services such as complimentary movie channels Harrington, In this respect, threat of current rivals is small as leading companies such as Comcast enjoy a competitive advantage from their size.
The only suggest I could offer is for the company to work on making all of its centers as environmentally friendly as its headquarters. Use of information systems.
The company offers a comprehensive benefits package including health, vision, and dental insurance, life insurance, and even pet insurance. The internet, in particular, has spurred the growth of innovation, leading to better technological advances such as smaller computers and better cell phones.
Notes Desk Rivals in the industry As analyzed above, the media industry can be characterized as a oligopoly, with the TV broadcasting sector being close to a monopoly.
His original framework was called VRIN. Ultimately, added value also creates a higher profitability for an organization.
Porter Five Forces is a holistic strategy framework that took strategic decision away from just analyzing the present competition. Training is structured through online means, called Comcast University.
They want to buy the best offerings available by paying the minimum price as possible. New products will also reduce the defection of existing customers of Comcast Corporation to its competitors. Powerful suppliers in Services sector use their negotiating power to extract higher prices from the firms in Entertainment - Diversified field.
Do patents protect it?. Dec 08, · The value chain also known as Porter’s Value Chain Analysis is a business management concept that was developed by Michael Porter. In his book Competitive Advantage (), Michael Porter explains Value Chain Analysis; that a value chain is a collection of activities that are performed by a company to create value Ratings: Five Forces Model of Competition Porter’s Five Forces Model of competition comprises five components, which are supplier power, buyer power, competitive rivalry, threat of substitution, and threat of new entry (Porter’s, ).
(Comcast, ) These strategic acquisitions increased the control they had across the value chain. NBC provides access to production, content, and broadcasting capabilities, whereas AT&T affords horizontal growth and scale benefits.
Managing partners in one's value chain: Netflix vs. Comcast Over the last few years, Netflix has seen a surge in its base of "streaming" customers, with the latest figures indicating that the company has thrice as many streaming subscribers as as DVD subscribers in the U.S. Comcast has a total of million total customers.
Comcast is a leading corporation in the telemarketing industry.
Ranked 46th on Fortuneand 3rd in the telecommunications industry. Comcast is also the largest technology-related industry: television, landline, internet and phone.
Employees at Comcast’s various departments involved in the value chain (R&D, Technology, Product development, Procurement, Distribution, Sales and Marketing) are provided with sufficient training to improve their productivity.Porter s value chain analysis of comcast